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Product Management Online Course with Certification | Become a Product Manager
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This Complete Product Management Course is designed to equip you with the fundamental skills needed to become a successful Product Manager. This course covers everything from understanding customer needs and market research to creating product strategies, managing development teams, and launching products along with hands-on projects and real-world examples. Perfect for beginners and aspiring PMs!
Course Overview
The Product Management Online Course with Certification offers a comprehensive introduction to the world of product management. In this course, youll learn how to research customer needs, develop product strategies, work with cross-functional teams, and successfully bring products to market.
Through practical projects and real-world examples, youll gain hands-on experience in every stage of the product lifecycle - from idea to launch. Ideal for beginners and aspiring Product Managers, this online Product Management course will build your skills and confidence, and youll earn a valuable certification to help you advance in your career.
Product Management Course - Highlights
- Comprehensive Modules covering product strategy, agile development, and user research. Apply essential product management skills, tools, and techniques to effectively engage and manage key stakeholders and clients.
- Identify and implement product strategy development methods and best practices to ensure successful product outcomes.
- Describe best practices for product development and analysis to manage change and achieve a successful product launch.
- Class notes and resources for each session.
- Case Studies on successful product launches and lessons learned.
- Practical Simulations of product development lifecycles.
- Exclusive insights into preparing for certifications like Certified Scrum Product Owner (CSPO) and Certified Product Manager (CPM).
Course Content
- Introduction to the course
- What is Digital Product Management? - Terms and Definition
- The Digital Product Landscape
- The Product Manager - The role
- Hard Skills for a Product Manager
- Soft Skills for a Product Manager
- Key Stages for a Product Life Cycle
- Agile and Waterfall - importance of iterative building
- Key stakeholders involved in Digital Product Development
- Tools and technologies Commonly used in Digital Product Development
- Introduction to User and Market Research
- Market Segmentation and Targeting
- Market Research Methods
- Conducting Quantitative Market Research
- Conducting Qualitative Market Research
- Competitive Analysis
- Tools and Techniques for Competitive Analysis
- Trend Analysis and Market Forecasting
- SWOT analysis
- Case Studies and Practical Applications
- Project on understanding users and markets for a social networking app
- Introduction to user-centric discovery
- Understanding User Needs and Pain Points
- The Dos and Don'ts of User Research
- Personas and empathy maps
- The opportunity-solution tree
- The opportunity-solution tree - example
- Prototyping and Testing
- Assumption testing
- MVP & Continuous Discovery in Agile Environments
- Common Challenges and Best Practices
- Understanding Cross-Functional Teams
- Agile methodology
- Design Thinking
- Design Thinking Case Study: WhatsApp Voice
- Communication & Collaboration Strategies
- Prioritization for PMs: Making Tough Choices
- Crafting Effective PRDs: Defining the Product Vision
- Example PRD creation
- Navigating Roadblock
- Team culture – Building a positive environment
- Essential Tools for PMs: Navigating the Development Lifecycle
- Lean product development
- Project – Creating a PRD
Pricing
